The exterior of the new ride will be familiar to audiences of the "Despicable Me" films: The facade is a row of charming suburban houses, with Gru's menacing purple home and dead lawn at the center.
Meledandri's team, including "Despicable Me" director Pierre Coffin, "The Minions" writer Brian Lynch and animator Chris Bailey, worked together with artists from Universal Creative, the group responsible for designing the company's theme parks and rides.īEST MOVIES OF 2013: Turan | Sharkey | Olsen To meet all those criteria, the ride's designers settled on the idea of "minionization," in which Gru, in an introductory video voiced by Carell, announces that he wants to train the park's visitors to become minions. The attraction's designers also wanted to preserve the vibrant, Goreyesque visual style of the films - much of them set in Gru's purple brick suburban home - and to build a sufficiently exciting ride that would satisfy kids and adults without making anybody puke. "We also didn't want to step on where we were going in either the minion movie or the sequel." "It was important for us to make sure the experience of the ride was true to the experience of the film but was taking you beyond where you went in the first movie," Meledandri said.
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